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Republican presidential hopeful Nikki Haley’s campaign on Friday announced that it raised $12 million in February, saying the haul shows she has “support among hardworking Americans who are tired of Donald Trump’s chaos and division.”
That’s down from Haley’s January fundraising total of $16.5 million. The announcement also comes after one major supporter, the Koch network’s Americans for Prosperity organization, said Sunday that it was stopping its spending on Haley’s longshot run after Trump beat her in the GOP primary in her home state of South Carolina.
Trump also has scored wins in the key early states of Iowa and New Hampshire, and he has big polling leads in states that will hold Republican primaries on Tuesday, March 5, known as Super Tuesday. Many analysts have moved on to preparing for a rematch between the former president and President Joe Biden in November’s general election.
“After next Tuesday’s delegate haul by Donald Trump, the only real suspense left for the Republicans is who Trump will pick as his running mate,” said Greg Valliere, the chief U.S. policy strategist at AGF Investments, in a note Friday.
Outlays on advertising in the GOP presidential primary have been dropping over time this year, according to AdImpact, an ad-tracking company. Spending is looking like it has “grinded to a halt,” the company said in a social-media post on Wednesday.
AdImpact noted in a report on Friday that Haley’s campaign “has been spending less” and that it lost ad support from Americans for Prosperity after that group shelled out $13.5 million on pro-Haley and anti-Trump ads. “Looking ahead to future primaries, there appears to be a lull in Presidential spending,” the report said, adding that recent data show $1.3 million in Republican ad expenditures targeting upcoming primaries.
Haley’s campaign has made an effort to talk up its advertising blitzes, saying a week ago that it had made a “seven-figure ad buy across Super Tuesday states” because “voters deserve to have a real choice.”
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